Flavor West is a US manufacturer of water-soluble food flavors. Razzleberry delivers a classic mixed-berry profile where raspberry meets blackberry: zesty lift up top, a darker berry body in the mid and a soft jammy candy base—great for lemonades, slushies, pies and berry sodas.
Use: Concentrate that must be diluted. Flavor West flavors are water-soluble and PG-carried. Note: We bulk-source and re-bottle into smaller sizes (not the original manufacturer bottle).
Tips & accessories
What’s included
- 1 × Flavor West Razzleberry concentrate (20 ml / 50 ml / 100 ml)
Features
- Type: Food flavor (concentrate, water-soluble)
- Carrier: Propylene Glycol (PG)
- Profile: raspberry + blackberry, bright tang, jam/candy finish
- Use cases: E-liquid, baking, desserts, beverages
- Role in mixes: berry base/brightener for lemonade, pie and slush builds
- Packaging: Re-bottled by us (not original)
- Origin: USA
Tasting notes
- Top: lemon sparkle, raspberry zing
- Middle: dark berry body (blackberry/raspberry jam)
- Base: smooth jammy sweetness, soft candy echo
Tips for this flavor
- Intensity: Medium–high
- Sweetness: Medium
- Tartness: Medium–high
- Steeping: 0–3 days (berries/candy set quickly)
- Pairs especially well with: lemon/lime, strawberry, blueberry, blackcurrant, grape, green apple/pear, vanilla/whipped cream, biscuit/graham, Jelly Candy, Cotton Candy, Powerful Sour, light coolants
- Pro tip: For “pie” vibes, add 0.25–0.5% biscuit/graham and a touch of vanilla. For soda/slush, bump acid and add a light coolant.
Ingredients
Flavouring substances, propylene glycol (PG). Some flavors may contain trace ethanol/water.
Allergy & warnings
- Contains no oils.
- Not intended for inhalation without dilution.
- High % can skew floral/perfumey—start low and fine-tune.
- Store cool, dark and tightly closed. Keep out of reach of children and pets.
Mixing guidelines (starting points)
- E-liquid single: 8–12% (start 8–10%)
- As an accent: 1–5%
- Culinary/drinks: 0.05–0.6% — adjust to taste.
FAQ
Is it more raspberry or blackberry?
A balanced blend—bright raspberry on top with a deeper blackberry base.
How to shift from candy to “pie”?
Add biscuit/graham and a touch of vanilla/custard; moderate sweetness.
Will it get sharp?
If tartness feels edgy, lower % and round with Cotton Candy or a cream/vanilla layer.
PG-carried and dilution required?
Yes—water-soluble, PG-carried concentrate that must be diluted.
Original bottle?
No. We bulk-source and re-bottle into 20/50/100 ml for better pricing and flexibility.


