Capella is a leading producer of water-soluble flavors. Strawberry Taffy delivers a classic strawberry-taffy profile: bright strawberry syrup on top, a soft gummy/taffy body and a smooth vanilla/marshmallow finish. Ideal for candy builds, milkshakes and berry blends that need chew.
Use: Concentrate that must be diluted. Fruit/candy usually needs only a short steep—start low and adjust carefully. Note: We bulk-source and re-bottle into smaller sizes (not the original manufacturer bottle).
Tips & accessories
What’s included
- 1 × Capella Strawberry Taffy concentrate (20 ml / 50 ml / 100 ml)
Features
- Type: Food-grade flavor (concentrate, water-soluble)
- Carrier: Propylene Glycol (PG)
- Profile: strawberry syrup, taffy/chew, vanilla/marshmallow
- Use cases: E-liquid, baking, desserts, beverages
- Packaging: Re-bottled by us (not original)
- Origin: USA
Tasting notes
- Top: bright strawberry, light acidity
- Middle: soft taffy body, creamy vanilla
- Base: powdered sugar, marshmallow softness
Tips for this flavor
- Intensity: Medium–high
- Sweetness: High
- Tartness: Low–medium (boost with additives)
- Single-flavor start: 3–6%
- As an accent: 0.3–2%
- Steeping: 0–3 days (binds candy/cream)
- Pairs especially well with: marshmallow, vanilla/custard, Jelly Candy, Powerful Sour, lemon/lime, raspberry, biscuit/cookie, cream
- Pro tip: For extra chew, add Jelly Candy 0.2–0.6% and round with marshmallow.
Ingredients
Flavouring substances, propylene glycol (PG). Some flavors may contain trace ethanol/water.
Allergy & warnings
- Contains no oils.
- Not intended for inhalation without dilution.
- Candy profiles can turn muddy at high %—start low and fine-tune.
- Store cool, dark and tightly closed. Keep out of reach of children and pets.
Mixing guidelines (starting points)
- E-liquid single: 3–6%
- As an accent: 0.3–2%
- Culinary/drinks: 0.05–0.4% — adjust to taste.
FAQ
Natural strawberry or candy?
It’s a candy-leaning strawberry with a chewy taffy body. For a fresher tone, blend in a natural strawberry at 0.5–1%.
How do I get more pop/brightness?
Add Powerful Sour at 0.1–0.3% or a touch of lemon/lime.
My mix feels waxy or muddy—fix?
Lower the %, add a little acidity, and supplement with vanilla/cream or 0.2–0.6% Jelly Candy for definition.
Good for shakes or ice-cream?
Yes—pair with custard/cream and marshmallow for a classic strawberry-taffy shake.
PG-carried and dilution required?
Yes—always dilute in a PG/VG base before use.
Original bottle?
No. We bulk-source and re-bottle into 20/50/100 ml for better pricing and availability.
More from the manufacturer?
See Capella – official website.


